March 23rd, 2025 is US National Puppy Day, a day conceived by animal advocate Colleen Paige in 2006 to raise awareness on the humane treatment of puppies, celebrate puppies and be kind to animals who should be treated with love and respect. Puppies are a source of joy and companionship across the US, with certain breeds winning over hearts for their distinctive traits. From city apartments to suburban backyards, these dogs shine with personalities as diverse as their owners. Here, we explore ten popular US breeds—starting with the French Bulldog—focusing on what makes each one special in behavior and quirks.
1. French Bulldog: The Compact Comedian
The French Bulldog has surged in popularity across the US, thanks to its irresistible bat-like ears and smooshed face. In fact, the American Kennel Club has named the Frenchie, America’s top dog breed three years in a row. These pint-sized pups are known for their playful, goofiness and clownish demeanor, while exuding confidence and charm, thriving on human attention. Being a laid-back low-energy breed makes them perfect for apartment dwellers. Their stubborn streak can surface during training, but their affectionate nature and desire to please usually win out, making them a delightful blend of sass and sweetness.
2. Labrador Retriever: The Eternal Optimist
No list of popular US breeds is complete without the Labrador Retriever, a perennial favorite for its boundless enthusiasm and unwavering loyalty and gentleness. Labs are the epitome of friendliness, greeting everyone—human or canine—with a wagging tail and a goofy grin. Their intelligence and eagerness to learn make them stars in roles like service dogs or search-and-rescue heroes. What sets them apart is their love for life’s simple pleasures: a tennis ball, a swim in the lake, or a belly rub can send them into pure bliss earning them the title of America’s sweetheart.
3. Golden Retriever: The Heart of Gold
Golden Retrievers are the golden standard of kindness, with a personality as warm as their lustrous coats. These dogs radiate a calm, gentle energy, paired with an innate desire to connect with people. They’re highly empathetic, often sensing when their owners need a nuzzle or a paw on the lap. Goldens are playful and active, loving outdoor adventures, but they’re just as content curling up by the fireplace. Their standout trait? An almost magical ability to forgive—drop a treat, step on a paw, and they’ll look at you with those soulful eyes as if to say, “It’s all good.” It’s no wonder they’re a top pick in the US.
4. Rottweiler: The Confident Protector
Rottweilers might look imposing, but beneath their muscular frame lies a heart full of devotion. Known for their protective instincts, these pups are natural guardians exuding a unique blend of confidence and sensitivity—they’re fiercely loyal but crave affection from their trusted humans. Rotties are often misunderstood as aggressive, yet with proper socialization, they’re calm and steady, with a quiet strength that commands respect. Their quirky side? They’re notorious for leaning into their owners, a subtle sign of love from these big softies.
5. American Pit Bull Terrier: The Misunderstood Maverick
The American Pit Bull Terrier including the Staffie are breeds with a reputation that doesn’t always match its reality. These dogs are powerhouses of energy and affection, known for their zest for life and unshakable loyalty. Pits are often called “velcro dogs” because they stick close to their owners, showering them with love and goofy grins. Despite their tough exterior, they’re sensitive souls who thrive on positive reinforcement, proving that their true personality is one of resilience and warmth.
6. Doberman Pinscher: The Sleek Sentinel
Dobermans cut a striking figure with their sleek, elegant bodies and alert posture, but their personality is just as captivating. These dogs are fiercely intelligent and intensely loyal, forming deep bonds with their families. What’s unique about Dobermans is their velvety softness—both in their short coats and their affectionate side. They’ll shadow you around the house, offering quiet companionship, but don’t be fooled: their playful, mischievous streak can emerge when they’re in the mood to romp.
7. Bernese Mountain Dog: The Gentle Giant
The Bernese Mountain Dog is a fluffy, tricolored dream for those who love big dogs with even bigger hearts. These Swiss imports are known for their laid-back, gentle demeanor, making them a calming presence in any home. Berners are deeply attached to their families, often shadowing their owners with a quiet, soulful gaze. What sets them apart is their love for cold weather—catch them sprawled in a snowbank, blissfully content, while other breeds shiver. Their goofy side comes out in their puppy-like clumsiness, even as adults, endearing them to anyone lucky enough to share their space.
8. Chihuahua: The Tiny Titan
Don’t let their size fool you—Chihuahuas pack a personality that’s larger than life. These tiny pups are bold, sassy, and fiercely loyal, often acting like they rule the roost. They’re known for their big-dog attitude, fearlessly taking on the world (or at least the mailman) with a bark that belies their stature. Chihuahuas bond intensely with one person, becoming a devoted shadow who’s happiest in your lap or burrowed under a blanket. Their quirky charm lies in their dramatic flair—shiver for attention, stare down strangers, or strut like royalty, all in a day’s work for this pint-sized icon.
9. German Shepherd: The Versatile Virtuoso
German Shepherds, a staple in the US, are admired for their intelligence, strength, and versatility. These dogs excel in everything from police work to family life, thanks to their sharp minds and adaptable nature. They’re deeply loyal, often forming a special bond with one person, but their protective instincts extend to the whole household. What’s unique is their “serious play” mode—they’ll fetch a ball with the focus of a soldier on a mission, only to melt into a cuddle bug at home.
10. Beagle: The Merry Mischief-Maker
The Beagle, a compact hound with a nose for adventure and a heart full of mischief is driven by their incredible sense of smell, often leading them into hilarious predicaments as they follow a scent trail. Beagles are cheerful and sociable; with a signature howl that’s equal parts quirky and endearing. Their standout trait is their food obsession—those pleading eyes and dramatic sighs can guilt-trip anyone into sharing a snack.
Of course, it goes without saying every puppy is adorable and there are many more that could be added to this list. However data shows these 10 are the most popular breeds in the US and that is what we showcased here. You can watch the following video which we decided to title World Puppy Day celebrating pups worldwide and offering an adorable visual to celebrate our little fur babies that that make dogs such cherished companions.
Each one brings its own flavor of love, loyalty, and quirks to the table, proving that there’s a perfect pup for every person. Which one steals your heart?
Andrew Alpin from India is the Brand Manager of Doggo digest. Andrew is an experienced content specialist and social media manager with a passion for writing. His forte includes health and wellness, Travel, Animals, and Nature. A nature nomad, Andrew is obsessed with mountains and loves high-altitude trekking. He has been on several Himalayan treks in India including the Everest Base Camp in Nepal.
